NewsCut

Public Radio humor: The baby makers

Public Radio, which is slowly erasing its humorless image, may be about to wipe away the last vestige of earnestness in its midst: the membership drive.

WBEZ in Chicago -- the This American Life people -- is launching a 'campaign' to encourage Chicagoans to have more babies to support its 2032 membership drive.

The station is offering a Facebook app to connect people with "similar interests" to make the process a little easier.

Poynter's blog indicates there could be a problem. The average age of NPR listeners is 49.